Development of anti-crisis strategies of development of hospitality industry companies on the basis of formation of competitive HR potential

Abstract

Importance and topicality of studying the issues of development of the anti-crisis strategy of development of hospitality industry companies on the basis of formation of competitive HR potential is obvious, for a human factor determines the successfulness of development and realization of managerial decisions and quality of service in hospitality. This research is aimed at the study of scientific approaches to the determination of the sense of “personnel potential” and its role in development of anti-crisis strategy of development of hospitality industry companies. The authors used the methods of comparative, system, factor, and structural analysis as well as methods of systematization and generalization. Novelty of the results of the research consists in development of anti-crisis strategy model of hospitality industry companies on the basis of formation of competitive HR potential. The offered model includes four components: analytical, generating, organizational and procedural, and resulting.