Factors influencing the use of social media in adult learning experience

Abstract

The uses of social media are very popular nowadays as a platform of informations exchanges among the users. It has been used to support e-learning, where lecturers uploading lecture notes and tutorial videos on a group page that joined by their students. For young generations, this is something that they expect from their lecturer. However it is different with adult learner who are not all used to today’s technologies. This paper study the factors of that influenced the use of social media in adult learning. By understanding the factors, practitioners can used it as a basis to build a more specific social media tools that is intended for adult learner. To understand the factors, a survey has been distributed to a group of postgraduate students, and the data is analyzed by using IBM SPSS 2.0. The research suggested that technology acceptance factor as most dominant factor among the others that influenced the use of social media in adult learning. The results of study also suggested there is significant relationship of all factors specified.