Factors affecting the intention to use Facebook to support problem-based learning among employees in a Taiwanese manufacturing company

  • Shu Ching Y
  • Chin Hung L
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Abstract

This study offers an approach for understanding factors influencingemployees' acceptance and usage of Facebook as an assisted learning toolin Problem-based Learning (PBL). Based on the Technology AcceptanceModel (TAM), the objectives of this study are to explore behavioralintention and the factors (perceived usefulness (PU), perceived ease ofuse (PEU), social influence (SI), perceived enjoyment (PE),concentration (C) and computer self-efficacy (CSE) affecting Facebookuse for assisted PBL. A survey was distributed to 377 employees in aTaiwanese manufacturing company. Among the factors explored, perceivedease of use (PEU) is a stronger predictor of user influence compared toothers. The study concludes with implications for researchers, educatorsand policy makers who are interested in using social software to supportlearning.

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Shu Ching, Y., & Chin Hung, L. (2011). Factors affecting the intention to use Facebook to support problem-based learning among employees in a Taiwanese manufacturing company. African Journal of Business Management, 5(22), 9014–9022. https://doi.org/10.5897/ajbm11.1191

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