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Book Chapter

Online Reputation Analysis

  • Portmann E
Springer Berlin Heidelberg, (2013), 65-91
DOI: 10.1007/978-3-642-33233-3_4
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Abstract

To buy a good reputation is virtually impossible. To the contrary, reputation is earned over time, based on character, words, and actions. It is hard to build, easy to lose and it matters a lot. Because of reputation, organizations and people fail or succeed and...

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APA

Portmann, E. (2013). Online Reputation Analysis. In The FORA Framework (pp. 65–91). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-642-33233-3_4

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