Relational identity construction in the merger of equals

Abstract

Values are an integral part of an organisation's identity. However, during mergers and acquisitions, the accustomed values and, consequently, the identity of an organisation may be threatened. This can cause defensive behaviour that can be detrimental to organisational change efforts. In this chapter, we suggest a joint identity construction as a way to overcome such threats. We look into the relational approach to identity construction, arguing that through values, organisations can attempt to harmonise members' identity work during post-acquisition integration. Such attempts are well illustrated in our empirical case.