The Mediation Effect of Innovation on the Relationship Between Creativity and Organizational Productivity: An Empirical Study Within Public Sector Organizations in the UAE

Abstract

This study employs structural equations modelling via. AMOS to analyse the 278 valid questionnaires in order to assess the proposed model to identify the factors that influence organizational productivity. Health Authority Abu Dhabi (HAAD) is the focus of this study where an innovative approach is applied to assess the impact of creativity through innovation on organizational productivity. The study describes the relations among the various constructs. Our work has improved our insight about organizational productivity. Results indicated that the creativity significantly predicted innovation which in turn influenced the dependent variable. Further it was found that creativity has an indirect effect on organizational productivity through innovation. The proposed model explained 41 % of the variance in organizational productivity.