Digital Health Entrepreneurship

Abstract

Digital health is the application of information and communications technologies (ICT) to exchange biomedical and clinical information with the goal of improving population health, the doctor–patient experience, and lowering aggregate costs. Digital health entrepreneurship is the pursuit of opportunity within healthcare characterized by scarce and uncontrolled resources, with the goal of creating user-defined value through the design, development, roll out or launch, and harvesting of digital health innovative products, services, platforms, and models. Digital health technologies, and the digital health entrepreneurs who create them, are rapidly changing the practice of medicine and the doctor–patient relationship. This chapter presents a Digital Health Innovation Roadmap and the opportunities and challenges confronting digital health entrepreneurs.