The Analysis of the ELECTREE II Algorithm in Determining the Doubts of the Community Doing Business Online

Abstract

Online businesses are no stranger to the community where online businesses are increasingly in demand by the public because of the various supporting factors in which the public does not need to plunge into places to buy the desired items simply through online media but the lively online media in the community cannot be separated from various frauds. Other business people are still many who are reluctant to switch to online business that is inseparable from various factors or reasons they still stick with the old business method. It is very easy to play online recently in various circles of students and even housewives, can be used as additional capital. To find out what factors are the main reason people still hesitate to do business with online methods realized by the application of a decision support system determines the doubts of the online business community with the ELECTRE II method. It is hoped that research can find factors that cause public doubt in online business, so that later the output of this system can be a good evaluation material for the community in doing business. ELECTRE II method can be applied in the case of determining the failure factor of students in the main subject of community doubt in online business by considering several alternatives and criteria. Which alternatives are Cost Expenses (A1), Faced Risks (A2), and Difficult / Doubt to start the business to be run (A3). Data taken from the questionnaire respondents to STIKOM Tunas Bangsa Pematangsiantar students. From the results of this study, it was concluded that (A1) Cost Expenses with a value of 1.0238. For further research, criteria and alternatives can be added, so that the data entered is more varied. In addition, the ELECTRE II method can be compared with other methods. Research as a recommendation for business people who want to enter the world of online business.