In this paper we study a class of dynamic promotional competition models, in which firms compete for market share by expending marketing effort. We investigate two main issues. First, we answer the question if it is possible to give a global characterization of the...
CITATION STYLE
Kopel, M., Bischi, G. I., & Gardini, L. (2000). On New Phenomena in Dynamic Promotional Competition Models with Homogeneous and Quasi-homogeneous Firms (pp. 57–87). https://doi.org/10.1007/978-3-642-57005-6_4
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