Recovery from Significant Adversity: How Japanese Retailers Deal with Digital Disruption

  • Horn K
  • Horn S
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Abstract

In the 1970s, Japan advanced to become the icon of radical modernity and raised, in many ways, the bar for how firms should innovate. Today, Japan’s image is that of a giant that fell from grace, outpaced by the alluring size and growth of consumer demand in...

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Horn, K., & Horn, S. (2020). Recovery from Significant Adversity: How Japanese Retailers Deal with Digital Disruption (pp. 179–195). https://doi.org/10.1007/978-981-15-0327-6_13

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