Green supply chain management system of modern enterprise construction strategy

Abstract

With the continuous development of China’s logistics industry, green supply chain management is becoming a hot issue for the current research. With the continued enhancement of people’s environmental awareness, a growing shift in the mode of economic growth, enterprises cannot succeed in the fierce market competition to occupy a favorable position to achieve long-term survival and development if they do not make innovations in traditional management pattern and adapt to various needs of the changing market. This paper first describes the basic characteristics of the green supply chain management and then analyzes the status quo of green supply chain management in China’s enterprises and finally focuses on the strategy for the green supply chain management and the measures.