An experience of the use of the cognitive mapping method in qualitative research

Abstract

This chapter aims to analyze the cognitive mapping method as a tool for supporting qualitative research, particularly to carry out literature reviews, concept analysis and qualitative data examination. The author uses his own experience in using the cognitive mapping method and in applying CmapTools software to understand the concept of partnership. The author highlights some advantages and disadvantages in employing cognitive mapping and CmapTools software. Speed, representation and consistency are advantages of this method. However, the author also shows that the possibilities of reductionism, simplification of ideas and misinterpretation may take place when the method is applied.