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Book Chapter

Ordinal Variables in the Segmentation of Advertisement Receivers

  • Walesiak M
  • Dziechciarz J
  • Bak A
DOI: 10.1007/978-3-642-72253-0_89
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Walesiak, M., Dziechciarz, J., & Bak, A. (1998). Ordinal Variables in the Segmentation of Advertisement Receivers (pp. 655–662). https://doi.org/10.1007/978-3-642-72253-0_89

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