Challenges Ahead in ‘My Cognitive autoMOBILE Life’

Abstract

The challenges in ‘My Cognitive autoMOBILE Life’ digs deeper into the current challenges in the CPA market and where it’s clearly heading to support a customer-centric life. We understand that trust and privacy will be primary concerns for customers moving forward and we look at blockchain technology as an option to bring the type of transparency, integrity and security needed to support the future vehicle digital platform. Autonomous driving will struggle in the short term, but with the mobility industry exploding from ridesharing to ownership sharing, this industry may see some of the first implementation. We wrap up with e-motion and what everyone needs to think about as the industry changes around us.