Research on Business Types Recognition Based on the Method of AHP-ELECTRE

Abstract

There are lots of risks and uncertainties in the process of enterprise operation. Enterprise business can be divided into core business, auxiliary business, peripheral business and market-oriented business. It is particularly important to identify a variety of business types. On the basis of improving the method of ELECTRE, this paper applies the method of AHP-ELECTRE to business types recognition based on the evaluation factors, including value, uniqueness, sustainability, competitiveness and concentration. So the research on the business types recognition may help enterprises to recognize different types of business and take their proper strategies.