Analysis of Dandong 99 strawberry market competitiveness Based on Porter's five forces model

Abstract

In this paper, using the potter five models, from the buyers bargaining power, the bargaining power of suppliers, the threat of potential entrants, the threat of substitutes and industry competition ability five aspects of current competitors within the market competitiveness of dandong 99 strawberry is analyzed, on the basis of the existing problems and put forward the corresponding countermeasures and Suggestions, in order to enhance the competitiveness of the dandong 99 strawberry play a role in promoting.