Protecting Intellectual Property

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Abstract

China’s IPR infringement problems are the fodder of popular press. Chinese IP pirates use sophisticated techniques, and can now counterfeit the entire look, feel, and experience of western retail brands like Apple and IKEA.

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Randau, H. R., & Medinskaya, O. (2015). Protecting Intellectual Property. In Management for Professionals (Vol. Part F310, pp. 145–153). Springer Nature. https://doi.org/10.1007/978-3-319-07677-5_28

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