Already a high-tech industry by virtue of its science underpinnings, pharma innovation is undergoing a major shift in the wake of the adoption of several new discovery and development technologies. The rise of the biotech industry is the most obvious one, but new approaches in target discovery, high-throughput screening, combinatorial chemistry, hit and lead generation, bioinformatics, big data, proteomics and pharmacogenetics are also radically changing how pharma R&D is being done at the lab level.
CITATION STYLE
Gassmann, O., Schuhmacher, A., von Zedtwitz, M., & Reepmeyer, G. (2018). The Science and Technology Challenge: How to Find New Drugs. In Leading Pharmaceutical Innovation (pp. 41–61). Springer International Publishing. https://doi.org/10.1007/978-3-319-66833-8_3
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