Jumbagi: Korea's Dinosaur 3D and OSMU strategy

Abstract

Jumbagi: Korea's Dinosaur 3D is one of the good examples of One Source Multi Use. For this, potentials and possibilities of the material 'dinosaurs' played an important role. At the same time it has a special strategy to be recreated as new content. First, the importance of characters was emphasized. The production crew pioneered the new faction genre by combining documentary with storytelling. Another important matter in the movie is that it is the first Korean 3D animation for theaters. It is very meaningful to show the world vision of the Korean image industry, satisfying world movie trends. © 2012 Springer-Verlag.