At the turn of the 20th century, companies stopped generating their own power and plugged into the electricity grid. In his now famous book The Big Switch, Nick Carr analogizes those events of a hundred years ago to the tectonic shift taking place in the technology industry today.
CITATION STYLE
Rosen, G. (2010). The business of clouds. XRDS: Crossroads, The ACM Magazine for Students, 16(3), 26–28. https://doi.org/10.1145/1734160.1734169
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