Abstract
... VED. Executives and social activists working to- gether ... tive goals in developing countries: Com- panies require NGOs' local knowledge and community-based marketing techniques to ... Consumers could thus switch fuels based on their income, fuel availability, and cooking styles. ...
Cite
CITATION STYLE
APA
Brugmann…, J. (2007). Cocreating business’s new social compact. Harvard Business Review. Retrieved from http://www.funverde.org.br/blog/wp-content/uploads/2010/10/jeb-brugmann-and-c-k-prahalad-Harvard.pdf
Register to see more suggestions
Mendeley helps you to discover research relevant for your work.
Already have an account? Sign in
Sign up for free