Internet Service Cognition and Use, and Their Promotion of Quality of Life in Taiwan

Abstract

The "e-Taiwan Program" implemented by Taiwan government is aimed at showing the e-advantage in people's life and bring about essential benefits. This research follows the e-Life indicators of the Quality of Life measurement system developed by "e-Taiwan Program", which including four major dimensions of e-Daily Life, e-Business, e-Government, Broadband to home. By using telephone interview, 3,024 respondents aged 15 and above were validly interviewed. In Taiwan, the cognition of e-Life service is high, and 71.4% of e-Life services have been well heard of by residents. Although the penetration of e-Life services is not as high as the degree of cognition; there are 31.3% of the e-Life services promoted by "e-Taiwan Program" has been used. The average score of overall quality of life promotion of e-Life is 63.9. It represents that, in general, people think their life has been slightly improved by e-Life services. Through stepwise regression analysis models, we found that most of Internet services usages will bring highly positive influence on the quality of life promotion, but the cognition and usage in e-Government usually bring negative influence on the quality of promotion. © 2010 Springer Science+Business Media B.V.