By allowing individuals to be permanently connected to the Internet, mobile devices ease the way information can be ac- cessed and shared online, but also raise novel privacy chal- lenges for end users. Recent behavioral research on “soft” or “asymmetric” paternalism has begun exploring ways of helping people make better decisions in different aspects of their lives. We apply that research to privacy decision mak- ing, investigating how soft paternalistic solutions (also known as nudges) may be used to counter cognitive biases and ame- liorate privacy-sensitive behavior. We present the theoret- ical background of our research, and highlight current in- dustry solutions and research endeavors that could be classi- fied as nudging interventions. We then describe our ongoing work on embedding soft paternalistic mechanisms in loca- tion sharing technologies and Twitter privacy agents.
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