Abstract
Data management for decision support has moved through three generations, with the latest being real-time data warehousing. This latest generation is significant because of its potential for affecting tactical decision making and business processes. Continental Airlines is a leader in real-time business intelligence, and much can be learned from how they have implemented it. © 2005, Taylor & Francis Group, LLC.
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CITATION STYLE
Watson, H. J., Wixom, B. H., Hoffer, J. A., Anderson-Lehman, R., & Reynolds, A. M. (2005). Real-Time business intelligence: Best practices at continental airlines. Information Systems Management, 23(1), 7–18. https://doi.org/10.1201/1078.10580530/45769.23.1.20061201/91768.2
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