Modulating video credibility via visualization of quality evaluations

Abstract

In this work we develop and evaluate a method for the syndication and visualization of aggregate quality evaluations of informational video. We enable the sharing of knowledge between motivated media watchdogs and a wider population of casual users. We do this by developing simple visual cues which indicate aggregated activity levels and polarity of quality evaluations (i.e. positive / negative) which are presented in-line with videos as they play. In an experiment we show the potential of these visuals to engender constructive changes to the credibility of informational video under some circumstances. We discuss the limitations, and future work associated with this approach toward video credibility modulation. © 2010 ACM.