POLITICAL EDUCATION TO DISPEL THE MISINTERPRETED NEGATIVE CAMPAIGN IN GENERAL ELECTION IN INDONESIA

Abstract

One of the tools that often used in political practice to gain the respect from the people is a campaign. Negative campaign is a method used to provide negative information about election candidates for the public. Unfortunately, people do not like the parties in a general election who are using this method. People often misinterpret the negative campaign as a black campaign. Contrary to the black campaign, the use of a negative campaign is very advantageous in providing negative actual facts about the candidates or political parties. Those facts can be used by the voters to reconsider which of the candidates that has the right to be elected in terms of representing the people in order to create prosperity for the community.This paper is written using the juridical-normative method. This research conclude that governments and political actors are supposed to build a standardization of political education and provide political educations to increase community’s political awareness. So, the use of negative campaign methods can be exercised and bring good benefits for the nation’s prosperity.