Attitudes of Cypriot consumers on the ownership of household appliances: The case of the city of Limassol

Abstract

The aim of this paper is to analyse the factors affecting consumers' preferences towards the ownership of household appliances. The study is based on 186 survey responses from Cypriot households, and they are analysed econometrically using regression techniques. The analysis is based on a theoretical framework, which takes into account both demographic and economic factors behind households' preference to energy-efficient appliances. The results show that consumers that buy energy-efficient appliances are highly educated and women. Household income is not a statistically significant variable of the probability to choose an appliance based on its energy efficiency characteristics. On the contrary, income and number of persons per household affect the number of appliances that consumers own. © 2011 Blackwell Publishing Ltd.