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Exploration of Niche Market and Innovation in Organic Textile by a Developing Country

  • Abrar M
  • Tian Z
  • Deng X
International Journal of Business and Management (2009) 4(2)
DOI: 10.5539/ijbm.v4n2p10
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Abstract

- In this challenging world it is crutial to leverage on innovation and the increasing interest of consumers for organic to make the switch - By exploiting niche market opportunities with introducing a variety of organic textile products in an innovative way, can bring a substantial amount of earnings for Pakistan.

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APA

Abrar, M., Tian, Z., & Deng, X. (2009). Exploration of Niche Market and Innovation in Organic Textile by a Developing Country. International Journal of Business and Management, 4(2). https://doi.org/10.5539/ijbm.v4n2p10

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