Discussion on the Construction of Agricultural E-commerce Mode

Abstract

With the rapid development of agricultural industrialization and agricultural informatization, the impact of e-commerce on agricultural economy is becoming more and more important. It brings new features such as high efficiency, low cost and no limitation of time and space to agricultural development. The majority of farmers and agricultural enterprises on the e-commerce platform is very urgent demand, select and build the appropriate e-commerce model to become the top priority of agricultural economic development. This paper tries to explore the development path and construction principles of agricultural e-commerce model by analyzing several typical patterns of current agricultural e-commerce, namely, B2B, F2C, F2A2B, O2O, etc., in the construction of agricultural e-commerce model. In order to promote agricultural e-commerce to provide a better development.