Symbolic representation

Abstract

The adoption of meaning by the recipients of the graphic message can show significant divergences. Some intrinsic to the message, what the designer wants to communicate and what his audiences perceive; and others extrinsic to the message: what various receiving subjects perceive, interpret or how they give meaning to the content-bearing forms of the graphic message. In this text we want to reflect on it and to do so we exemplify it in the concepts shown on the doors of public toilets. The related concepts are: He as opposed to she, the man as opposed to the woman or the male as opposed to the female. Therefore, we agree that sex may well be the concept and assignment of that meaning the intention of communication.