An approach to optimal text placement on images

Abstract

In deciding where to place a text block on an image, there are two major factors: aesthetic of the design composition, and the visual attention that the text block naturally attracts. We propose a computational model to address this problem based on the principles of visual balance and the diagonal method of placing emphasis. A between-subject study with seven participants was conducted to validate our model with subjective ratings. Eight color photographs were used to generate a set of text-overlaid images as the stimuli. Participants rated the stimuli for aesthetic appeal on a seven-point likert scale. Results show that the participants preferred text-overlaid images generated by our method of text placement over random text placement. © 2013 Springer-Verlag Berlin Heidelberg.