Financial feasibility analysis of Pineapple carrot juice business

Abstract

Fruits and vegetables are horticultural commodities that have the potential to be developed. Pineapple and carrot are superior commodities that can be developed into juice drinks. The development of this juice product needs to pay attention to the financial feasibility of the business. This study will analyze the financial feasibility analysis using NPV, IRR, BC ratio, PBP, BEP methods. Financial feasibility analysis shows the Payback Period (PP) value of 2 years 7 months, Net Present Value (NPV) of IDR 102.128.626, Internal Rate of Return (IRR) of 17,29%, and B/C ratio of 1,04. Based on the results of the financial feasibility assessment, pineapple carrot juice business is feasible to run.