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O2O Destination Marketing Using a Location-Based GPS Game:

  • Ono A
  • Ono M
Japan Marketing Journal (2023) 43(2) 90-100
DOI: 10.7222/marketing.2023.053
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Ono, A., & Ono, M. (2023). O2O Destination Marketing Using a Location-Based GPS Game: Japan Marketing Journal, 43(2), 90–100. https://doi.org/10.7222/marketing.2023.053

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