Journal ArticleOPEN ACCESS

THE EFFECT OF GREEN MARKETING, BRAND AWARENESS AND PRICE PERCEPTION ON PURCHASE DECISION

  • Mukaromah A
  • Kusuma I
  • Anggraini N
Journal of International Conference Proceedings (2019) 2(1)
DOI: 10.32535/jicp.v2i1.471
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Abstract

… green marketing, brand awareness and price perception. The purposes of this study are analyzing the effect green … The results of this study are green marketing, brand awareness, price …

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APA

Mukaromah, A. L., Kusuma, I. G. N. A. E. T., & Anggraini, N. P. N. (2019). THE EFFECT OF GREEN MARKETING, BRAND AWARENESS AND PRICE PERCEPTION ON PURCHASE DECISION. Journal of International Conference Proceedings, 2(1). https://doi.org/10.32535/jicp.v2i1.471

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