DEVELOPMENT OF A CONCEPTUAL SOLUTION FOR INTERACTIVE PACKAGING FOR OLIVE OIL

Abstract

Interactive packaging is associated with data transmission methods such as 2D barcodes, radio frequency identification (RFI), near field communication (NFC), electroluminescent displays (ELD), and augmented reality (AR) for packaging. Data on storage, distribution, and characteristics of packaged food are most often stored. Some of the important data on storage conditions that can be stored are temperature and relative humidity, and data on food quality from microbiological points of view are also important. All collected data is easily accessible and enables an efficient flow of information to the supplier or end-user or customer. The manuscript will present the development of a conceptual solution for functional interactive packaging for olive oil with radio frequency identification. The conceptual solution is designed with full functionality in terms of packaging materials because certain packaging materials such as glass can interfere with wireless contactless technology that uses radiofrequency to transmit information. In addition to all the above, sustainable design settings were considered during the development of the conceptual design, so that the product follows a combination of the latest trends in the process of designing packaging products.