Historical Memory of the Great Patriotic War as a Soft Power Resource of Modern Russia

Abstract

The article is devoted to the study of the role of historical memory of the Great Patriotic War as a resource of soft power of the Russian Federation. The research methods used are the method of historicism, institutional approach and comparative analysis. In this context, the countries that are members of the Eurasian Economic Union (Russia, Belarus, Armenia, Kazakhstan and Kyrgyzstan) and the BRICS (Russia, Brazil, India, China, South Africa) are considered as objects of implementation of the domestic soft power policy. The author reveals the awareness of the peoples of these states about the history of the Second World War and the Great Patriotic War, the attitude of political elites to the events of 1939-1945, peculiarity of state politics of historical memory in relation to this global conflict. Based on this analysis, proposals are formulated to optimize the Russian strategy of soft power in the EEU and BRICS countries. The author concludes that the narrative of the Great Victory is potentially a very effective resource of modern Russia’s soft power.