Journal ArticleOPEN ACCESS

The Awareness of Islamic Branding among Modern Malay Muslim Women (MMW)

  • Hussin R
International Journal of Academic Research in Business and Social Sciences (2017) 7(13)
DOI: 10.6007/ijarbss/v7-i13/3185
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Abstract

… This article investigates the understanding of Islamic branding of products and services on … with Islamic branding, a form of marketing in the Muslim world where Islamic symbolisms and …

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APA

Hussin, R. (2017). The Awareness of Islamic Branding among Modern Malay Muslim Women (MMW). International Journal of Academic Research in Business and Social Sciences, 7(13). https://doi.org/10.6007/ijarbss/v7-i13/3185

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