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Improving the performance of small and medium Iranian businesses through strategic alignment and market response

  • Zarafshan H
  • Keshavarzpour M
  • Alizadeh H
International Journal of Research Publications (2021) 75(1)
DOI: 10.47119/ijrp100751420211890
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Abstract

Strategic alignment refers to the integration and coordination of applications of information technology and organizational goals. In this area, not only information technology programs …

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Zarafshan, H., Keshavarzpour, M., & Alizadeh, H. (2021). Improving the performance of small and medium Iranian businesses through strategic alignment and market response. International Journal of Research Publications, 75(1). https://doi.org/10.47119/ijrp100751420211890

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