Journal ArticleOPEN ACCESS

Application of grey systems theory in the analysis of relationships between family enterprise communication and their market attitude

  • Majchrzak J
  • Więcek-Janka E
Informatyka Ekonomiczna (2020) 2019(3) 30-48
DOI: 10.15611/ie.2019.3.03
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Abstract

… between family enterprise internal and external communication and the … Family enterprise communication is the characterized and the use of the Internet for marketing communication …

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Majchrzak, J., & Więcek-Janka, E. (2020). Application of grey systems theory in the analysis of relationships between family enterprise communication and their market attitude. Informatyka Ekonomiczna, 2019(3), 30–48. https://doi.org/10.15611/ie.2019.3.03

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