Effect of Cost Leadership on the Performance of SMEs in Nakuru, Central Business District, Kenya

  • Achieng B
  • Ngala D
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Abstract

… The profitability of SMEs partly depends on better economic presentation and on how most employees and entrepreneurs work together so as to fulfil their actions and objectives in a joint and … 2.2.1. Cost Leadership Strategy and Performance of SMEs The organizational goal …

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APA

Achieng, B. S., & Ngala, Dr. M. O. (2019). Effect of Cost Leadership on the Performance of SMEs in Nakuru, Central Business District, Kenya. The International Journal of Humanities & Social Studies, 7(11). https://doi.org/10.24940/theijhss/2019/v7/i11/hs1911-037

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