The dolomites UNESCO world heritage: Visitors' mobility behaviour and acceptance of regulatory measures

Abstract

In 2009 the Italian Dolomites became serial Natural World Heritage property. Due to the high intensity of tourism, with large tourist flows and overcrowded hotspots in the summer and winter seasons causing severe pressure on the environment, the IUCN required a comprehensive strategy for sustainable tourism mobility, which was devised by EURAC Research. This report presents selected results on the travel patterns in the access to the Dolomites. It highlights the tourists' modal choice motivation and their willingness to accept regulatory measures.