Journal ArticleOPEN ACCESS

Social Media Marketing and Customized Customer Relationship Management: The Implication For Marketing Performance of Budget Hotel Industry

  • Setiadi R
Indonesian Journal of Business and Entrepreneurship (2023)
DOI: 10.17358/ijbe.9.3.478
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Abstract

… utilization of social media marketing for improving marketing … of social media marketing in order to enhance marketing … performance in the context of customer loyalty programs. The …

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APA

Setiadi, R. (2023). Social Media Marketing and Customized Customer Relationship Management: The Implication For Marketing Performance of Budget Hotel Industry. Indonesian Journal of Business and Entrepreneurship. https://doi.org/10.17358/ijbe.9.3.478

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