A comparison of men’s and women’s perceptions of the female body using a multidimensional scaling analysis of naturalistic stimuli

Abstract

Men and women worked with 25 naturalistic photos of females representing varied physiques. Similarity judgments of the photos were analyzed using multidimensional scaling analysis to produce composite maps for male and female participants. A comparison of the maps showed gender similarities and differences. Both genders used almost identical attributes in judging similarities and identified almost identical body types, but men were more inclusive in identifying ideal females; men included curvaceous females that were rejected by women. Women identified very thin females that were rejected by men. Men were affectively most positive toward female ideals; women were most positive to near-ideals.