Corporate social responsibility initiative for the community

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Abstract

The concept of corporate social responsibility (CSR) has been a topic of discussion as early as the eighteenth century and it has continued to grow over the decades. This concept is a strategy that links corporations to communities based on the stakeholder theory which sees the responsibility of business entities or private sectors rested not only on shoulders of shareholders but also to all stakeholders including the community and society. Hence, efforts have been carried out by various parties at the international and local level to implement this concept. This decade has seen maturity in its discussion which has touched on the issue of community development on its strategy of implementation. Hence, this paper will discuss the implementation of the CSR concept towards a community and how the initiative would benefit the community that participated in the CSR program from the perspective of community development.

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Sarmila, M. S., Bustami, M. R., Saad, S., Azima, A. M., & Aznie, R. (2020). Corporate social responsibility initiative for the community. International Journal of Advanced and Applied Sciences, 7(2), 36–43. https://doi.org/10.21833/ijaas.2020.02.006

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