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The Effect of Price, Product Quality and Religiosity on Purchasing Behavior of Halal-Labeled Sariayu Beauty Products

  • Nugroho A
  • Atmaja F
  • Mutaalimah S
  • et al.
Proceedings of the 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) (2021) 168
DOI: 10.2991/aebmr.k.210305.062
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Abstract

This study aims to analyze the effect of price, product quality and religiosity on the purchasing behavior of halal-labeled Sariayu beauty products. Data collection was done by distributing questionnaires to respondents and sampling using purposive sampling …

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Nugroho, A. P., Atmaja, F. F., Mutaalimah, S., Andriansyah, Y., & Achiria, S. (2021). The Effect of Price, Product Quality and Religiosity on Purchasing Behavior of Halal-Labeled Sariayu Beauty Products. In Proceedings of the 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) (Vol. 168). Atlantis Press. https://doi.org/10.2991/aebmr.k.210305.062

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