The Future of the Retail Industry by Implementing Omnichannel Marketing Strategy in the Republic of North Macedonia

  • Sherovska G
  • Petrovska I
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Abstract

… forced to become omnichannel retailers subsequently bringing … providing results on how omnichannel marketing impacts the … The omnichannel research framework reported here will …

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Sherovska, G., & Petrovska, I. (2021). The Future of the Retail Industry by Implementing Omnichannel Marketing Strategy in the Republic of North Macedonia. International Journal of Academic Research in Business and Social Sciences, 11(8). https://doi.org/10.6007/ijarbss/v11-i8/10450

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