Problems and mechanisms to improve the Russian aviation industry's productivity in the sharing economy

Abstract

Currently, the pandemic has had an extremely negative impact on the economy, especially in the aviation industry. The airfreight's frequency has not fully recovered. The situation requires appropriate systemic measures to address it. The article describes the organizational and economic mechanisms to improve the Russian aviation's productivity and identifies the need to review approaches to assess the Russian aviation industry, considering that it has not achieved the target indicators set by the state program. There are two main directions: inclusion of the section "Evaluation of Integrated Aircraft Industry Structures (IS) Efficiency" into the state program, as well as a detailed evaluation of competitiveness and product portfolio of the aircraft industry's IS, development of IS competitiveness strategy both in the domestic and foreign markets. There have also been considered the prospects of using crowdlending platforms in Russia as an alternative financial instrument to banks in the helicopter technology's P2B and B2B segments. There several factors facilitating this practice's development: the world sharing economy's active position; tightened requirements for customers and a decline in bank loans; the lack of profitable lending programs for small and medium-sized entrepreneurship; the regulations of crowdfunding platforms introduced in 2020; citizens' growing involvement in various IT platforms, including investment ones.