New Challenges for Tourism Destination Management in Romania

Abstract

Tourism is one of the world’s largest industries with an estimated 940 million international arrivals in 2010 and more than US$ 919 billion revenues, or 30% of the world’s export services. In the last years, the industry is expanding at an average rate of 4% annually (except 2009). Moreover, in the first half of 2011, international tourist arrivals are estimated to have grown by 4.5%, after a 6.6% increase in 2010 (UNWTO, 2010).