Recognition at the corporate celebration of Christmas: Freezing the postsocialist gender regime

Abstract

This article critically examines the perpetuation of gender regimes within postsocialist Europe by analyzing how organizational recognition is performed as part of the corporate celebration of Christmas. A critical ethnography was conducted at a male-dominated company in postsocialist Hungary. The article’s findings align with three corporate Christmas scenes: the company owner’s speech, an award ceremony for families, and an award ceremony for the best employee. This study contributes to critical organization studies by advancing an understanding of the postsocialist gender regime and those ideological forms of recognition that invisibly reproduce it through the seemingly innocent practices of Christmas celebrations. Furthermore, by providing a critical reconceptualization of workplace familism as an ideology, it is argued that it is a central and distinctive element of the gendered subtext of this particular postsocialist gender regime. Ultimately, three different and ritualized forms of pathological recognition (misrecognition, overidentification and reification) are identified, claiming to be constitutive of individual gender identity regulation and extending socioideological control beyond the boundaries of the organization.