Prototype, competition, and market: The market for early music concerts

Abstract

The article analyzes the particular case of early music concerts as a prototype market. It first presents an ideal-typical definition of the prototype, which it then uses to bring to light the prototypical character of early music concerts. It then shows how this concert market and the main mode of marketing concerts (organizing a concert tour) is based on competition mechanisms and exchange logic that vary by whether transactions are with regular or sporadic partners.